Innovative and technologically advanced skincare solutions that provide results.
THE MORE YOU KNOW
With the large amount of ingredient information and meticulous approach in the creation of their products, the brand's goal to educate their customer on the benefits of each ingredient was a key factor for every page.
CLEAN & CLEAR
Goldfaden wanted room to breathe through out the site. We worked with clean visual spaces and selected imagery that flowed with the heavy copy and graphic icons that were necessary for each product.
Staying agile to site metrics and analytics, Goldfaden wanted to push forward with a mobile first design to cater to the growing younger demographic. We created mobile layouts that focused on impactful vertical images, and mobile usability with a clear purchase journey.